Based on the social enterprise business model, our Cloud Kitchen initiative is being driven in the right earnest by our goal of creating a larger value chain in cooked food vending services in B2B and B2C space. What sets Impact360’s Didi’s Meal Box apart in the Cloud Kitchen space is its faculty to engage all components of supply chain management. From mobilizing capable and aspirational SHG participants, setting up kitchen outfits in strategic locations and delivery channels, capacity-building, and upskilling to procuring raw materials, food production, quality control & food standards certification, access-to-market initiatives like determining pricing, packaging, branding & promotion, and app-based delivery – this project is now a one-stop solution for livelihood creation in the Cloud Kitchen space. Dubbed as Didi’s Meal Box, the cloud kitchen project was conceptualized based on the fact that nearly 14 million families live in urban slums in India without enough earnings to support the cost of living urban areas demand.